PECHAAN

PECHAAN promotes the artisanal wealth produced in certain regions of India by opting for co-creation .

PECHAAN is committed to a solidarity economy by creating sustainable partnerships with Indian craftsmen to showcase their knowledge and their cultural diversity. The collections created in co-creation defend the handmade and the authencity. They celebrate traditional skills through unique pieces and storytell it like an art. To promote this craft , PECHAAN organises fair sales , part of which is donated to an orphanage in Kashmir and a women's cooperative in Rajasthan.