BI ETHIC creates bags and fashion accessories with a contemporary and minimalist lines from inner tubes and cans tabs. Beyond environmental ethics, Bi Ethic also applies a fair trade policy to respect human values.
Behind a sleek writing evoking an alternative luxury, one is surprised by the «poverty» of the material. Only at second glance are we surprised about the «being» of a bag. Then we marvel at its beauty potential. Many people would never have suspected that the Up-cycling could be so chic.