24K gold palm tree
World premiere in Cannes
To celebrate the 70th anniversary of the Palme d'Or, Jean-Christophe Rousseau and his team covered the trunk of a 25-meter palm tree with over 10,000 sheets of 24-karat pure gold. This unique project was carried out over four days using a platform on the Croisette in the gardens of the Mondrian Hotel in Cannes. It's a world premiere, a technical and artistic feat, where we are inventing the gilding of the future.