RE-IMAGINE
Navigating a world on the brink of crisis, RE-IMAGINE is MANE’s answer to the urgent need to change how we interact with ourselves and our planet, prioritizing simplicity and sustainability.
The pavilion revolves around Mane’s annual olfactive experience, showcasing approximately ten perfumes designed around a specific theme. Inspired by the shape of a cornucopia, the pavilion illustrates the ten creations of Mane's perfumers, exploring the traditional duality between the concepts of 'cleanliness' and 'dirtiness' within the language of perfumes and scents. Three-dimensional graphic patterns, evoking the fluid movements of gases or liquids, adorn the surface of the pavilion and create a visual resonance throughout its structure.