Designers Guild brand: the brand established in 1970 by Tricia Guild, Designers Guild designs and distributes its own collections of fabrics, furnishings, wallpapers, wallpapers, furniture and bed linen throughout the world. Each design in our bed linen collection is imagined and designed in the London design studio under the artistic direction of Tricia Guild. Our sets are designed with creativity and character to offer you the freedom to bring uniqueness, style and sophistication to your bedroom.